Category:User experience -> UX strategy -> Content -> Linking
Tips for creating links
- Outbound links
- Linking is the foundation of the web.
- Having an open attitude to sharing information by linking out to other websites demonstrates that:
- You are familiar with your field, associated topics, key figures.
- You want to provide your reader with further information on the topic you are writing about.
- Use meaningful link text e.g. placing the link on key words or phrases, not just names.
- Inbound links
- Publish compelling content and your audience will find you.
- Internal links
- How to link effectively:
- Add links to text words and phrases that describe what the link is.
- Use a link’s title attribute to provide extra information within a link on what the reader can expect by clicking the link.
- The title may display as a tooltip and be spoken by a screenreader.
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