That’s it for digital rights management (DRM). Microsoft has announced it will begin selling DRM-free music files online. This is a 180-degree turn for Microsoft which had previously maintained that DRM was a prerequisite for digital media business models and that Apple CEO Steve Jobs’ call for abandonment of DRM was “naive and irresponsible.”
What’s especially interesting in this is that Microsoft, in an e-mail to IDG News Service, said the company “has been talking to other record labels ‘for some time now’ about offering unprotected music….”
Did you hear that? That was the sound of the other shoe dropping.
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